Entries from July 2007 ↓

If you’re a freelance graphic designer or web designer, head on over to reader Tara’s Graphic Design Blog. You can send in your profile, along with a picture of yourself and maybe get a post. In today’s online economy, it’s simple enough for freelancers to work for clients halfway around the globe. Take advantage of [...]

Over at the Small Business Trends blog, Anita Campbell looks at the rise of one person businesses, as determined by the U.S. Census Bureau. Anita has a nice chart and a link to more detailed statistics. In addition to just proving to yourself that you’re on the leading edge of a national movement, you might be able to use the statistics to help you target new business.

When a close friend recommends anything to you, don’t you almost always feel yourself weigh in a bit in favor of the recommended product, service, movie, book, or music? Likewise, when a friend criticizes a product or service, doesn’t that make you think twice about that brand? Especially if you’ve never used it before and haven’t formed your own opinion.

Fictitious business names can be useful to creating the image of a bigger company. Using your own name is easier and more personal.

IdeaMarketers provides some sobering, but accurate commentary in the Seven Deadly Small Business Myths.

LogoDesignWorks.com has a great piece Am I Killing My Company about dysfunctional business owners, and on the dangers of chasing after all customers.

Check out Work.com’s Guide to Target Marketing. It may be more than you can digest in one sitting, [...]