Entries Tagged 'Niche Marketing' ↓

Green Is the Color of Business

If you’ve ever wanted to start an environmentally-sustainable, green business, now’s the time to take the plunge. My wife and I attended the San Francisco Green Festival yesterday. More of a trade show than a festival, but impressive impact, to say the least.

Graphic Designers, Do You Make These Keyword Mistakes?

Do you make these keyword mistakes? It’s not enough to do excellent work. It’s not enough to be visually creative. When promoting yourself online, the right keyword selection is critical.

Graphic Design Niches

Is there anybody doing graphic design off the web? Just look around you to see all of the graphic design niches available. The reality is that graphic designers are in high demand in many, many areas other than website design.

Niches for Web Designers and Coders

Many web designers nowadays are fast becoming web coders while trying to satisfy their niches, as well as adhering to the recent move toward standards-based design. Web designers need to know something about CSS, XHTML, HTML, DHTML, and XML at a minimum.

Match Your Image to Your Market

Especially when starting out, it’s hard to get your mind around the fact that prospects and clients aren’t really interested in you and what’s important to you. It’s all about them, as far as they’re concerned. Sure, you might get lucky once in awhile and manage to run across somebody who not only needs your services but also shares your aesthetic values. But that’s a rare condition.