Fictitious business names can be useful to creating the image of a bigger company. Using your own name is easier and more personal.
Entries Tagged 'Starting Out' ↓
Survey: Your Name or Fictitious?
July 21st, 2007 — Quick Links, Starting Out
Get Help When You Need It
July 16th, 2007 — Productivity, Starting Out
One of the biggest problems facing any of us who work at home, stems from our very nature.
Our independence.
The Myth
I think at first, we all feel that being independent means never having to ask for help. After all, you’re in business now and you should know how to tackle everything. That’s the whole point of starting a small business, right?
Wrong.
As much as you’d like to honor your inner control freak, it’s rare to be able to run any business completely by yourself.
Work Alone? Work at Home? How Freelancers, Consultants, and Contractors Beat the Solo Blues
July 15th, 2007 — Starting Out, Work-Life Balance
Call it what you will—contracting, consulting, freelancing, working at home, SOHO, even telecommuting—the solitary life of small business owners, work at home moms, and independent contractors provides benefits unavailable to captive, permanent employees. Despite the benefits, however, there are some definite drawbacks.
Of all the issues raised by both novice and experienced solo small business owners, the problem of loneliness surfaces with the regularity of sunrise. Many solo workers wonder just how to keep from going crazy in the midst of all their freedom.





